Words of the Year 2023

Principal language families of the world (and in some cases geographic groups of families). Original work by: Zachary Leshin (1990 – ) = PiMaster 3, 2013.

While the focus of Words of the Year 2022 was on social justice, in 2023, one cannot escape the fact that the world is heading towards an environmental catastrophe. Global warming is real, and will continue to happen, with western consumers the primary agents of change, while the citizens of the rest of the world pay for its consequences.

Part of this year’s efforts in appraising words of the year, is to allow readers to determine the meaning of a resurrected word: Technohygiene. Now, for the first time ever in this weblog, people get to determine what this word actually means. This is not a matter of multiple choice. The word is given, what should it mean?

January – Quiet Hiring

Quiet hiring is when an organization acquires new skills without actually hiring new full-time employees. It can mean hiring short-term contractors, or current employees could move temporarily into new organizational roles.

There were some predictions that 2023 would result in a recession, which could point to a slow down in hiring, but not a hiring freeze or layoffs. The main challenge is that there is a talent shortage, mentioned in 2022, that hasn’t gone away. This means it’s harder to increase or even maintain a head count, at the same time there is a desperate need for talent, so that companies can meet (potentially exceed) their ambitious financial goals.

Hiring usually falls into one of three categories: staffing existing roles, creating new roles or addressing an immediate need. Quiet hiring is only concerned about that third category. It prioritizes the most important functions at a given time.

Now, if only employers would ensure that work resulted in improved health for employees and the planet. I note that this term isn’t used in Scandinavia, where the majority of workers belong to trade unions, including this writer, until 2023-12-01, when I resigned from Norsk lektorlag – a union for teachers.

February – Snye

There are times when I can be found using the Internet. Much of that time is spent exploring the world, and discovering new features about it, including examining old as well as new maps. This led to Snye.

Snye refers to a side-channel, especially one that later rejoins the main stream/ channel. Sometimes it refers to a backwater. It is a Canadianism, used mainly in Ontario. The word was discovered by looking at a map of the Chenal Ecarté aka The Snye, a river in the municipalities of Saint Clair and Chatham-Kent in Southwestern Ontario, Canada. It is a left distributary of the St. Clair River that flows to Lake St. Clair, and thus is part of the Great Lakes Basin.

The word is probably adapted from chenail (in Quebequois) a variant of standard French chenal. Chenal comes from canālis in Latin = waterpipe/ conduit, possibly derived from canna = reed/ pipe. Canna is related to the Ancient Greek kánna, from Semitic origins, such as the Akkadian qanū = reed, and related to modern Arabic qanāh = canal/ channel; and, Hebrew qāneh = cane/ reed/ stem.

Latin derivates of canna in English include: canal, cane, canister, cannoli, cannon, canon, canyon, channel. Also related is the surname Chanel.

Snye was first recorded in English in the 1810s.

March – Complisult

Yes, this is the art of combining a complement with an insult. It comes from the NBC television show Community. In more ancient times, it was known as a backhanded compliment. An example: I like your shirt, it almost fits you. A complisult, first sets the recipient up, by saying something nice, to allow that person to start trusting. Then comes the insult, designed to let the recipeint feel an inferior status.

Trump is a master of the complisult: I’ll say it with great respect: Number one, she’s not my type. Number two, it never happened. After he says: I’ll say it with great respect, the follow up phrase is a dismissal.

With complisults, one is entering the domain of a gaslighter/ narcissist incapable of giving a conventional compliment. The complisult serves two purposes. First, it leads the recipient to a false sense of security. Second, it allows the gaslighter/ narcissist gain something. As soon as the recipient gives them something, perhaps just a smile, they respond with the insult or, at best, a comment that shows indifference.

April – Funemployment

The root of this word is not employment, but unemployment. Instead of regarding unemployment as a problem, it is seen as an opportunity.

For months, the above two sentences, were all that I had written about Funemployment. As publication of this post approached, I wondered, if I should seek out a different word as a replacement. Fortunately, writing something else entirely, I looked up synonyms for similar, on thesaurus.com.

On 2023-12-18, dictionary.com (sibling site to thesaurus.com) announced that it was going to present a vibe of the year! Vibe(s) = the overall feel of a situation or person.

Their choice was eras = periods of time in a person’s life characterized by something distinctive and noticeable, such as a particular emotional state, relationship, achievement, or interest. Retirement is possibly one such era.

They explained, vibe of the Year “is based on the shared sense that we’re all looking for ways to define the perpetually shifting stages of our cultural and personal histories.

Having been funemployed for seven years, but with a secure source of income, it is useful to appreciate the vibes this period of time brings with it.

May – Baby Chasing (v) / Baby Chaser (n)

Zonda Chief Economist Ali Wolf, explains there’s a big overlap between select baby boomers and select millennials. They are often competing for the same houses, the former downsizing into retirement houses, the latter stepping on the first rung of the property ladder with a starter residence. The key difference between the two groups is that boomers have equity, in the form of their current debt-free house, while millennials have less. Boomers are attempting to help their less fortunate offspring by selling up and moving close to provide extra help rearing the pandemic babies. These movements are tracked in Zonda’s Baby Chaser Index. Austin, specifically, along with Texas and other locations in the sun belt, more generally, are top locations.

Millennials have pushed up home prices in recent years as demand outweighs supply. Yet, this situation will start to reverse over the 2020s, as Baby Boomers begin aging out of the housing market, while post-Millennial generations are smaller, leading to population growth declines, or even reversals. This could lead to excessive housing in the market, reducing prices.

Reading about this phenomenon once again in 2023-08, it appears that American real estate analysts had underestimated the number of residences boomers would need. Somehow, they had not realized that widowed boomers would want to retain their independence, and would not want to move into someone else’s residence.

June – Salt tooth

The Irish News tells us “… more than 40 per cent of people have a weakness for salty rather than sugary flavours. Experts call this phenomenon a salt tooth, and it’s becoming more common. For while some people are genetically programmed to crave salt, others are now developing a salt tooth as a result of the prevalence of highly processed, salty food in our diet.

Salt contributes to the gluttony crisis. People are eating more than they need. In part, this is because agricultural production has exceeded dietary needs. Greed encourages these excessive production levels. Initially, global food companies thought they were be able to profit from this, by exporting their surplus. However, surpluses became more of a world phenomenon. So, these companies responded by encouraging increased consumption = gluttony.

There are places in the world that are resisting gluttony. Gianni Pes and Michel Poulain (1947 – ) developed the concept of blue zones resulted from demographic work in Nuoro, Sardinia, published in 2004. People concerned with diet should probably investigate The Blue Zones, popularized by Dan Buettner (1960 – ) by reading books, watching videos or listening to podcasts. There is even a short introduction available online.

July – Global boiling

UN secretary general, António Guterres (1949 – ) noted that scientists confirmed 2023-06 was on track to be the world’s hottest month on record. He said the era of global warming had ended and “the era of global boiling has arrived”.

Thermal reflective paint is produced by Cool Roof France (CRF). It claims to be on a mission to reduce the ambient temperature inside buildings in a sustainable and cost effective way, by painting roofs white! White paint is traditionally made up of calcium, solvent and water. Calcium? In France, more than 130 Gg = 130 000 Mg = tonnes of oyster shells are thrown away every year. CRF takes a few tonnes of this waste and uses the outer part of the shell – which is made from calcium – to replace other sources of calcium in its paint.

Yet, oyster shells offer another advantage, it produces a more durable paint. The thermo-reflective roof paint is applied in three layers. The first two layers make it a durable product which will last for around 20 years. The third layer is able to reflect 90 per cent of the sun’s rays away from a building, resulting in an average temperature reduction of six to seven degrees Celsius. In France, this means a 30 – 50 % reduction in air-conditioning (read: energy) usage. For further information, see this Euronews article.

Here at Cliff Cottage, I am considering painting our black metal roof white.

August – Noctalgia = sky grief

Along the sins of developed nations is a propensity to pollute air and water and to create massive amounts of carbon dioxide, that is dumping into the atmosphere triggering global boiling. If this is not enough, the haves have significantly increased light pollution. Aparna Venkatesan (University of San Francisco) and John C. Barentine (Dark Sky Consulting) have coined a new term to help focus efforts to combat light pollution. Noctalgia captures the collective pain humankind is experiencing, as it continues to lose access to the night sky.

To tackle noctalgia, a movement has sprung up across the globe to create dark-sky reserves, where surrounding communities pledge not to encroach with further expansions of light pollution. Elon Musk is not part of this effort. Satellite-based light pollution will require international cooperation and pressure on companies like SpaceX to be better stewards of the skies they are filling with constellations of Starlink satellites. They have put orders of magnitude more satellites into orbit than even a decade ago, with even more expected. Those satellites spoil deep-space astronomical observations when they cross a telescope’s field of view. More importantly, they scatter and reflect sunlight from their solar arrays.

September – Coruscating

Coruscating, readers are told in a Guardian article, means sparkling or emitting flashes of light. It is derive from the Latin coruscāre, to flash or vibrate. Yet, it could also mean the same as excoriating, censuring severely, severely critical or scathing. The article then mentions that David Shariatmadari (?- ) in his book Don’t Believe a Word: The Surprising Truth About Language (2020): “A word’s origins do not reveal its underlying meanings.”

Elizabeth Closs Traugott (1939 – ) explains that the first meaning of toilet in English was a “piece of cloth, often used as a wrapper, especially of clothes”. It adopted several other meanings before taking on its current one.

Michael Proffitt, chief editor at the Oxford English Dictionary, shows this new usage of coruscating dates to at least to 1995. It was added to the Oxford Dictionary of English, in 2017.

October – Rizz

Rizz refers to a term used by Generation Z to describe someone’s ability to attract or seduce another person. Rizz probably comes from the middle of the word charisma. It can be used as a verb, as in to rizz up = chat someone up.

Younger generations continually create opportunities to own and define the language they use.

Thus, another term used by these people is situationship = an informal romantic or sexual relationship.

I find it interesting that the word comes from the middle of a larger word. In Norwegian, many words come from the end. For example, a car (or any vehicle) is referred to as a bil, from automobil.

November – Authenticity

On 2023-11-27, Merriam-Webster announced its word of the year, authentic. Editor Peter Sokolowski stated: “We see in 2023 a kind of crisis of authenticity. What we realize is that when we question authenticity, we value it even more. Can we trust whether a student wrote this paper? Can we trust whether a politician made this statement? We don’t always trust what we see anymore. We sometimes don’t believe our own eyes or our own ears. We are now recognizing that authenticity is a performance itself.

Definitions include: not false or imitation: real, actual, exemplified in an authentic cockney accent; true to one’s own personality, spirit or character; worthy of acceptance or belief as conforming to or based on fact; made or done the same way as an original; and, conforming to an original so as to reproduce essential features.

December – Unabated

Abated, as it refers to fossil fuels, is generally understood as capturing emissions before they go into the atmosphere. Thus, unabated fossil fuels are those without interventions to substantially reduce greenhouse gas emissions. The key word here is substantially. Does it mean 75% or 90% or 99%?

The world has known about the damage caused by fossil fuels for a long time. The Intergovernmental Panel on Climate Change (IPCC) published its second assessment report in 1995. This affirmed the science of anthropogenic climate breakdown. At that point, the world was informed about what was happening.

United Nations Climate Change Conferences, held annually and generally referred to as the Conference of the Parties (COP).

The sixth IPCC report delivered in 2023-03 issued humanity a bleak final warning – the biosphere is on the brink of irrevocable damage.

Thus, it is incomprehensible that the COP28 president was Ahmed Al Jaber, who is also director general and chief executive officer (CEO) the United Arab Emirate’s (UAE) Abu Dhabi National Oil Company (ADNOC). He has stated that climate diplomacy should focus on phasing out emissions, not fossil fuels.

Thus, it is incomprehensible that the powers that be allow the CEO of an oil company to chair the 28th round of the COP climate talks, in Dubai, in the United Arab Emirates, in the hottest year on record, and with carbon emissions rising.

According to the United Nations Framework Convention on Climate Change (UNFCC), the COP host country should rotate between five regional areas: 1) Africa, 2) Asia-Pacific, 3) Eastern Europe, 4) Latin American and Caribbean, and 5) Western European and others.

It has now been decided that Baku in Azerbaijan will host COP 29. It is extremely concerning that a significant fossil fuel-producing nation will host the annual climate conference for the third consecutive time, following Egypt and the United Arab Emirates. Burning fossil fuels is one of the chief causes of the climate crisis,.

Dishonorable mention – Password Child

I don’t know how to break this to my children, but neither of their names have been used as passwords. The closest I have come is using the name of a fictional character from a book first read some decades ago for a disposable email address. Disposable? Yes, I believe I still have access to it. At a minimum I have its password recorded, but do not recall using it since 2006.

Cambridge, as in a quaint British university, states that password child is a humorous way of referring to a parent’s favourite child, supposedly because the parent will often use the name of that child as a computer password.

My son, Alasdair, visited a graveyard at Morar in Scotland, 5 km south of Mallaig, where Loch Morar empties into the sea. (Mallaig can be found on the map below, just south of Skye). Morar is currently home to 257 souls, the MacLellans lived there before South Uist in the Hebrides, before the Margaree Valley on Cape Breton Island, before Nanaimo on Vancouver Island, before Vangshylla, Inderøy = Inner Island, in Norway. Alasdair discovered that many of the people in the graveyard were MacLellans named Shelagh and Alasdair, spelled as we had chosen to spell their names.

Word of the Year 2023 – Vatnyk

ватник is how the word is written in both Russian and Ukrainian. The Ukrainian transliteration to English, vatnyk, has been chosen, over the more common Russian transliteration, vatnik. Vata in plural. The term refers to a steadfast, jingoistic follower of Russian government (Kremlin) propaganda. Jingoism is a violent, or at least threatening, form of nationalism.

The use of the word originates from an Internet meme first spread by Anton Chadskiy, using the pseudonym Jedem das Seine on VK in 2011. BK in Russian = VK in English refers to ВКонтакте (VKontakte = InContact), a Saint Petersburg based Russian online social media and social networking service. It was later used in Russia, Ukraine, then in other post-Soviet states. The name refers to a cartoon character with a black eye, who wears a padded cotton wool jacket.

During the cold war (1947 – 1991), tankie referred to members of communist parties in western countries, notably the United Kingdom, who followed the Kremlin line, agreeing with the crushing of revolts in Hungary (1956) and Czechoslovakia (1968) by Soviet tanks. It was used, especially, by Western Marxists who wanted to distance themselves from hardliners.

Vatnik emerged because tankie was seen as an outdated reference, too limited in its ability to insult people on the far left. Because Russia is no longer communist, but still an authoritarian aggressor, tankie lost its political effect. As a result, those previously referred to as tankies are now called vatnik/ vatna.

Supporters of the Russian government, have described vatnik as an ethnic slur, in Wikipedia, and on social media networks. Evidence does not support this position.

Norwegian word of the year – Dupes

According to Norwegian Broadcasting Corporation (NRK) journalist Ragnhild Laukholm Sandvik, dupes was the biggest shopping trend in 2023. A dupe (duplicate) is a fairly similar but much more affordable alternative to an expensive product.

In 2023, the number of Google searches for the word dupe has set a new record. In addition, more than a third of Norway’s population between 15 and 25 have bought dupes in the past year. Dupes is about making a good deal, but it requires an awareness of rapidly changing online trends. It also helps to make some smart discoveries, as well as being aware of what one can afford.

Final comment for 2023

In 2023, the big three languages I have studied with Duolingo are Ukrainian, Finnish and Gaelic. After visiting the Faero Islands and Iceland, I realized there was less of a need to continue any study of Icelandic, because it is doubtful that I would return there again. Previously, I have used Icelandic online.

I have also signed a Welsh petition that protested Duolingo no longer updating its Welsh course from the end of 2023-10. This petition calls for the First Minister of Wales, Mark Drakeford, to personally intervene with Luis von Ahn, the CEO of Duolingo, with the aim of saving the Welsh course. There are currently over 650k active learners of Welsh on Duolingo & over 2 million have learned some Welsh on the course.
The Welsh Government’s target of 1M people with B2 & better skills by 2050 will be negatively impacted by this. If this can happen to Welsh, it can happen to Gaelic! Except …

The National Centre for Gaelic Language and Culture, Sabhal Mòr Ostaig, has taken over development of the Gaelic language course for language app Duolingo.

Scottish Gaelic was added to the app in 2019, with the course originally being built by a team of volunteers including Skye-based architect Màrtainn Mac a’ Bhàillidh, who is also a member of Gaelic campaign group Misneachd = courage.

Mac a’ Bhàillidh will continue to lead the team working on the course now it has moved over to Sabhal Mòr Ostaig, which is based in Sleat on the Isle of Skye. Sleat is not shown on the map below, but it is a peninsula furthest south on the island.

Dr Gillian Munro, principal at Sabhal Mòr Ostaig, said the partnership with the app, which has attracted 1.1 million Gaelic learners from across the globe, is to align the language courses both organisations offer.

“The success of Scottish Gaelic on Duolingo demonstrates the growing demand to learn Gaelic both in Scotland and internationally, and we would like to pay tribute to the dedicated volunteers for developing such a great course – ceud mìle taing dhuibh [= a hundred thousand thanks],” she said.

Colin Watkins, UK country manager at Duolingo, added: “As the Scottish Gaelic course grew in popularity, it was important for us to find the right partner to continue its development. The fit with Sabhal Mòr Ostaig, the National Centre for the Gaelic Language and Culture, is perfect.

“We’re confident the course will continue to go from strength to strength under the direction of Sabhal Mòr Ostaig, who are taking the original development team on board to work on the course.”

I believe my McLellan paternal grandfather, Alexander (1869 – 1935) had Gaelic as his first language.

Words of the Year 2022

Located at kilometer 0, in Tehran, Iran, this tower was built to celebrate 2 500 years of Iranian/ Persian civilization. Originally called the Gate of Cyrus, then the Imperial Gate, it ended up being called Shahyad = Shah Memorial Tower, on its inauguration in 1971. It was renamed Azadi = Freedom Tower after the 1979 revolution. It is included here as a symbol of hope for the people of Iran. It was designed by Iranian-Canadian architect Hossein Amanat, who also designed the Baháʼí Arc buildings in Haifa, Israel and the House of Worship in Samoa. He is also the architect of the Shrine of ʻAbdu’l-Bahá, currently under construction in Haifa. He came to Canada as a refugee after the 1979 revolution, and now lives in Vancouver. (Photo: Omid Armin, 2019, Unsplash)

In my retirement career as a writer of weblog posts, I try to maintain a balance between using words that almost every adult understands and some more unusual, but appropriate, words that can enhance people’s appreciation of a topic. There is no point in using hyfalutin English, if nobody understands what it means.

Rather than choosing just a single new word, I wanted to select groups of relevant words, related in different ways to each other. Many of these words refer to social justice, or at least the social situation society finds itself in towards the end of a pandemic, with a war waging in Ukraine, and with Iranian women (and many others) protesting their denied basic human rights.

Social justice entered the English vocabulary, almost two hundred years ago, in 1824. Its emphasis has evolved. Earlier, it was concerned about social rights and roles. Then came the suffragette movement to extend the vote to women, and many others, emphasizing political rights. Currently, the emphasis is on social mobility and economic justice.

January: Acronyms

The term acronym was invented in 1943 by Bell Laboratories to refer to new words like RADAR = radio detection and ranging, that had been created from the initials of the words in phrases. Except, some people want to exclude RADAR and SONAR = sound navigation and ranging, because they do not regard them as real acronyms. Both RA- and SO- use two letters to refer to a single word, radio and sound, respectively. FONO has similar challenges.

On my daily to do list, I have managed to write two items: 1) painting (as in artwork), 2) walking. The list is actually titled, fun things to do without a computer, so writing weblog posts is excluded, as is playing a synth – which is nothing more than a computer musical instrument. But it is not the only thing left out. Leaving Cliff Cottage to socialize is just not worth the effort, much/ most of the time. HOGO = “hassle of going out” is used as an acronym, but probably inaccurately. A more honest acronym would be FOGO = “fear of going out.” Perhaps, HOGO is subsumed in FONO = “fear of normal” which has largely replaced FORO = “fear of running out,” common at the beginning of the pandemic, applied to toilet paper and other necessities, real or imagined. This replaced the pre-pandemic FOMO = “fear of missing out.”

February: -fluencer

There are lots of new terms related to influencers. Quantitatively, one website wants to use the following multipliers: nano influencers with 1K–10K people following; micro influencers with 10K–100K; macro influencers with 100K–1M; and, mega influencers with 1M+ followers. Apart from the last one, these defy convention. Purists believe there should be influencers (i) with 1 – 999 followers, kiloinfluencers (ki) with 1 000 to 999 999 followers, and megainfluences (Mi) with 1 000 000 or more followers. At every level there are also fake influencers, paying for followers and engagement, so they look more influential than they are.

Personally, I don’t even like the term influencer, despite its English origins in the 1660s. I continue to live in hope that others will refer to me as a doyen = a senior member, as in age, rank, or experience, of a group, class, profession, etc., a term with French origins, at almost exactly the same time. I prefer it to the more modern, maven = expert or connoisseur, with Yiddish and Hebrew origins.

A finfluencer is a social media influencer who focuses on financial and other money-related topics. Like other influences, their job is to encourage people to buy particular services.

A silvfluencer is a middle-aged or elderly person who encourages people, typically queenagers, to buy items such as clothing and make-up by recommending them on social media. A queenager is a middle aged or older woman, who leads a busy life, dresses stylishly and enjoys having fun. Sometimes these people are so old they are referred to as coastal grandmothers, who embody the simple, elegant style of rich, older women living by the sea on the east coast of the United States. Many of these are part of the elastic generation, between 50 and 70 who are well off and have a broad range of interests, seen by the advertising industry as consumers who are likely to spend a lot of money.

Planet placement involves conversations/ products/ services related to environmental issues, to raise the audience’s awareness of climate change/ environmental destruction. Presumably, this would include references to probiotic architecture = buildings that can host bacteria that help keep people healthy. If pets are involved, barkitecture may be part of the solution.

Readers are encouraged to start their own influencer careers, that involves only their families and friends. If that seems too massive, start off with just yourself, then gradually scale up to ten followers. A free, hosted weblog is an appropriate place to start. Set an achievable goal, such as an annual posting. Some people may prefer to post photos, or other graphic content, without any words. Others may prefer spoken words (as in podcasts) rather than written words. In the blogosphere there is a place for everyone.

When I first came across sponcon, I thought it referred to spontaneous content, rather than sponsored content. This is equivalent to one of my favourite phrases, native advertising. Wikipedia mentions its origins with Hallmark Hall of Fame, a television series that started in 1951. Native refers to the matching of product form and function with the platform upon which it appears. In other words, the product and content are merged. For example, an advertorial is an advertisement in the form of editorial content, a portmanteau = blend, of the words advertisement and editorial. Product placement = embedded marketing, a precursor to native advertising, places the product itself within the content. Think of a frosted glass of root beer on the tray attached to a woodie station wagon with a surfboard, parked at an A & W drive-in in Everett, Washington.

March: Unicorpse

The word unicorpse, seems to have been first used in Aileen Lee’s Welcome to the Unicorn Club 2015: Learning from Billion-Dollar Companies. The word appeared again in Nick Bilton’s  Is Silicon Valley in Another Bubble . . . and What Could Burst It? (2015).

Companies fail for different reasons, but a lack of focus on the product or service and target customers is a big part of the reason. Burning through cash is another challenge, indicating an inability to plan and prioritize.

Founders and investors should acknowledge the existence of unicorpses = failed billion dollar startups, and spend less time and energy fantasizing about unicorns. What the world needs now are businesses that are sustainable.

According to a weblog post by Chris Joyce, a J-Score, with its 10 criteria, each subjectively rated from 0 to 10 points, can be used to distinguish unicorpses from unicorns. Unicorns earn 95 points or more.

These are, in summary: 1) There must be multiple barriers to entry other than money and marketing. 2) The product must be differentiated in several ways. 3) The product must not be a copy or newer version of an existing product. 4) The product must offer some form of controversy. 5) In order to be successful in a mature industry, a product must be fundamentally different from that offered by existing companies. 6) The product must not be a commodity, a standardized, universally distributed type of product. 7) The product must actually work/ function. It cannot just be a proof of concept/ prototype/ minimum viable product (MVP). 8) The product must not be ahead of its time. 9) The product must be salable. 10) The product must provide extreme value to purchasers.

April: Exhausted majority

More in Common, is an organization that comments on American society. They have concluded that as many as three quarters of Americans are exhausted from the tribal actions of political leaders and the media, and – especially – from having to navigate the ever-changing landscape of political correctness. This majority of Americans are the Exhausted Majority!

Today’s battleground for the exhausted majority is the office. After two years of thriving without it, and even increasing productivity, workers feel no need to return. In fact, if they do show up, it is likely to be a lonely place. The challenge facing businesses is demographic. There are fewer children being born to replace retiring workers. People in many countries express their opposition to immigration, not willing to admit that if fertility rates fall below 2.1, as they have in most developed countries, immigration is regarded as the only alternative to maintaining a workforce. A few countries, allergic to immigration, wish that robots could be a viable approach.

The Population Reference Bureau (PRB) provides the following fertility rates for 2022. Niger is at the top with 6.7 births per woman. Iran has about 1.7 according to PRB, but other sources state 2.1, almost exactly the same as the replacement rate. In Europe, Italy is one of several countries that has a fertility rate of about 1.3. Other sources state that the average age for first-time mothers in Italy is 31 years old, the highest in Europe. In Norway, PRB says the fertility rate is 1.6, but other sources indicate that it is back up to just under 1.8 after falling to under 1.5 in 2019. Other PRB figures: India = 2.1; USA = 1.7; Russia = 1.5; Canada = 1.4; China = 1.2; Ukraine = 1.0. South Korea, Macau and Hong Kong have the lowest fertility rates in the world, at 0.8 births per woman.

In an attempt to find other phrases containing majority, I came across the blind majority who, apparently, drink the kool-Aid. This usually refers to a person who believes in a dangerous idea because of perceived potential high rewards. The phrase originates with Tom Wolfe’s (1930-2018) The Electric Kool-Aid Acid Test (1968), about Ken Kesey (1935 – 2001) and his band, the Merry Pranksters, in 1964. The term also references the 1978 revolutionary suicide of 900 members of the People’s Temple, in Jonestown, Guyana, drinking Flavor-Aid mixed with cyanide. Yet, whenever I hear the phrase, the blind majority, I start reflecting on wilful blindness, as described by Margaret Heffernan (1955 – ), in her book Wilful Blindness: Why We Ignore the Obvious at our Peril (2011), and more generally a legal term about a situation in which a person seeks to avoid civil/ criminal liability by intentionally keeping themselves unaware of facts.

Other phrases include the non-majority, the minority, who are bucking a trend; those who are following the crowd, conforming to majority beliefs, opinions or practices; and crowd-pleasers, saying something the majority wants to hear.

May: Ruscism & more

At one level Ruscism/ Rusism/ Russism can be regarded as a form of ethnic discrimination applied to Russians, and people of Russian ancestry, especially since the start of Putin’s special military operation on 2022-02-24, that everyone else refers to as a war. Like all forms of ethnic, religious and cultural discrimination, it is not something to be condoned.

Since this Russian invasion of Ukraine has had so many implications, some related variations will be examined.

Russism (русизм) was popularized, described and extensively used in 1995 by President of the unrecognised Chechen state, Ichkeria, by Dzhokhar Dudayev (1944 – 1996), who saw the military action by Russia in Chechnya as a manifestation of the rising far-right ideology. He described it as: “a variety of hatred ideology which is based on Great Russian chauvinism, spiritlessness and immorality. It differs from other forms of fascism, racism, and nationalism by a more extreme cruelty, both to man and to nature. It is based on the destruction of everything and everyone, the tactics of scorched earth. Ruscism is a schizophrenic variety of the world domination complex. This is a distinct version of slave psychology, it grows like a parasite on the fabricated history, occupied territories and oppressed peoples.”

The variant рашизм = rashism/ rashyzm, has its origins in the 2008 Russian-Georgian war. It became popular in Ukraine after the Russian annexation of the Crimean Peninsula in 2014. It refers to Russian fascism generally, and is often used specifically to refer to Russian military forces occupying parts of sovereign Ukraine. In both Ukrainian and Russian it is written the same way, but romanized as rashism in Russian, and rashyzm in Ukrainian.

Symbol of the Russian troops invading Ukraine in 2022. A combination of the Saint George’s ribbon and the letter Z, both associated with Rashism, which has been compared to the fascist swastika (and called zwastika) Illustration: Anahoret

On 2022-04-23, Ukrainian President Volodymyr Zelenskyy stated: This country will have a word in our history textbooks that no one has invented, which everyone is repeating in Ukraine and in Europe – ‘Ruscism’. It’s not just random that everyone is saying that this is Ruscism. The word is new, but the actions are the same as they were 80 years ago in Europe. Because for all of these 80 years, if you analyse our continent, there has been no barbarism like this. So Ruscism is a concept that will go into the history books, it will be in Wikipedia, it will be [studied] in classes. And small children around the world will stand up and answer their teachers when they ask when Ruscism began, in what land, and who won the fight for freedom against this terrible concept.”

June: Leat

A leat is an artificial watercourse dug into the ground, especially to supply water to a watermill or its mill pond. Paul and Rebecca Whitewick used the term in a video describing the Hereford and Gloucester abandoned canal tunnels.

This prompted me to reflect on the use of other archaic water terms, where the acre-foot is the most problematic. An acre is traditionally defined as the area of one chain by one furlong = 10 square chains = 22 x 220 yards =4 840 square yards = 66 x 660 feet = 43 560 square feet. By international agreement an acre is exactly 4 046.856 422 4 m2. When a surface area of one acre is covered by one foot of water, the result is 1 613.333 cubic yards = 43 560 cubic feet = 325 851 American gallons = 1 233.48 m3. This forms a cube approximately 35 feet 2 inches = 10.72 m in all three directions, to the closest inch or cm, respectively.

Note #1: Videos about canals, trains and buses are entertaining! One of videos we watch repeatedly is All Aboard! The Country Bus which is a two-hour journey through the Swaledale valley in North Yorkshire, first shown in 2016.

Note #2: Thankfully, the length of a chain has been standardized at 66 feet. Before 1834, a Scots chain was about 74 feet and an Irish chain 84 feet, adding even more confusion.

Note #3: When we have to translate acres into something understandable, we use these approximate values. For larger areas: 1 km2 = 250 acres, while 1 000 acres = 4 km2; For smaller areas: 1 000 m2 = 0.25 acres, while 1 acre = 4 000 m2.

July: Cibarsi

There is an group of emerging nations, known as the BRICS, from the names of member nations. In alphabetic order these are: Brazil, China, India, Russia and South Africa. Except, now they appear to have admitted two new members, Argentina and Iran. To help these nations find a collective name for themselves, I have used an anagram solver. The one name that attracted my attention was cibarsi, an Italian word meaning to feed on, or to eat. Since Bangladesh, Egypt, Indonesia, Mexico, Nigeria, Pakistan, Sudan, Syria and Türkiye have also expressed an interest in joining, I am encouraging everyone to find an inclusive name or phrase for this extended group.

A totally unrelated group of states is DACH, majority German-speaking states of Central Europe (except Liechtenstein). From Deutschland in German for Germany, Austria in Latin for Austria and Confoederatio Helvetica in Latin for Switzerland. Dach means roof in German. The term DACH+ is sometimes used to include Liechtenstein. DACHS = badger in German, includes German-speaking South Tyrol in Italy.

Since American families typically have long and convoluted histories of immigration, one creative activity is to invent an inclusive name that includes much of that geography as possible. Here is the anagram solver that could be helpful.

August: Prindel

Prindel, possibly spelt prndl, is the mechanism on a car, used to select: park-reverse-neutral-drive-low. Before, people called them a gear selector or, possibly incorrectly, gear lever. This appeared on an episode of Munro Live, with Carl Crittenden talking about the Nimbus One electric vehicle (EV), a tadpole = reverse trike = three-wheeled vehicle with two wheels up front and one in the back. The prototype was being tested at Kettering University, in Ann Arbor, Michigan. In 2021-03-01 Nimbus stated the price of a Nimbus Halo would be US$ 6 420, with deliveries expected worldwide in mid to late 2022. By 2022-09-01, the name had been changed to Nimbus One, the price to US$ 9 980, and the delivery date to late 2024.

On 2022-08-17, Stellantis presented an Dodge Charger Daytona SRT electric concept vehicle, expected to enter production in 2024, and displacing the current ICE versions. While Stellantis stated that the reason for this vehicle is performance (read: burning rubber), another motivation is saving US$ 609 million in civil penalties for Corporate Average Fuel Economy (CAFE) fines arising from missed emission targets.

The Charger EV is probably the antithesis of other EVs in other ways, especially because of three features:

R-Wing: intended to increase aerodynamic efficiency while maintaining the Charger’s characteristic bulky front-end.

eRupt transmission: a multi-speed electro-mechanical transmission with distinct shift-points (jerks), rather than a smooth transitions from one gear to the next.

Fratzonic Chambered Exhaust: a fake exhaust note made so that the EV sounds just like an ICE vehicle. While this may appeal to muscle car enthusiasts, it will offend everyone else.

Fratzog is a Dodge term and logo that was used between 1962 and 1976 (some say 1981), especially on high-performance Dodge models. The logo contains a fractured deltoid composed of three arrowhead shapes that form a three-pointed star. Elwood Engel (1917 – 1986) was Chrysler’s chief designer, but for me it is unknown who came up with the meaningless Fratzog name for the logo, when pressed. It stuck, and was incorporated into assorted badges/emblems and integrated into the design of such parts as steering wheel center hubs and road wheel covers.

Prior to this, Chrysler’s chief designer, Virgil Exner (1909 – 1973), had introduced a radical Forward Look redesign of Chrysler’s vehicles that was the design language for the 1955 – 1962 model years, that featured a Flookerang logo, with two overlapped boomerang shapes, representing space-age rocket-propelled motion.

Logos: The Fratzog (left), used by Dodge, and the Flookerang (right) used by Chrysler more generally,

September: Fictosexual

A fictosexual is a human being sexually attracted to a fictional character. I am not a member of this clan, especially if I restrict myself to fictional book characters. In Arthur Ransome’s Swallows and Amazons universe, there are, admittedly, three potential objects of attraction: Susan Walker, Ruth (Nancy) Blackett and Margaret (Peggy) Blackett. Television opens up some greater possibilities with The Avengers, whose characters include Cathy Gale, portrayed by Honor Blackman (1925 – 2020), Emma Peel, portrayed by Diana Rigg (1938 – 2020), and Tara King, portrayed by Linda Thorson (1947 – ), a Canadian. So that I do not completely offend American male readers, I will also mention Honey West, with the title character portrayed by Anne Francis (1930 – 2011).

I searched fictional male character women find most attractive, in order to find a suitable result for women readers. The first result was disappointing. If I selected a random romantic novel depicting the Regency period, Duke would probably emerge. The Virginian: A Horseman of the Plains is about an unnamed ranch hand, working at the Sunk Creek Ranch, located outside of Medicine Bow, Wyoming. The novel was written by Owen Wister (1860-1938) in 1902, but set in the 1880s. For those who prefer a more graphic approach, Classics Illustrated #150 is available. Numerous film and television versions, have been made.

October: Lox in Uptober

On 2022-10-02 an innocent email appeared, with a link promising information about The English Word That Hasn’t Changed in Sound or Meaning in 8 000 Years. Obviously, an ideal candidate for word of the month, provided a few criteria are changed/ overlooked. The article was written by Kyrgyzstani journalist Sevindj Nurkiyazova, but dates from 2019-05-13.

We learn that the word is lox, which is probably Proto-Indo-European, was pronounced the same then as it is now in modern English. Then, it meant salmon, and now it specifically means smoked salmon. With the exception of delicatessen owners, and their patrons, I am not sure how much the term is actually used in English. It probably entered English through Yiddish, a West Germanic language historically spoken by Ashkenazi Jews. However, variations of lox = salmon, abound. The Atlantic salmon (Salmo salar) in German is Lachse; in Icelandic and Swedish it is lax; in Danish and Norwegian it is laks. In Finnish, it is Lohi. In many slavic languages it is losos. Further west and south there are salmo variations, such as the English salmon, the Dutch zalm, the French saumon, the Spanish salmón, the Portuguese salmão, and even salmo, in Esperanto. The Interlingua-English dictionary, confirms that salmon in Interlingua refers to the English noun salmon: 1. Salmo salar, the fish salmon; as well as 2. the color salmon. This is to be expected in a constructed language based on Romance languages.

Uptober is another word found the same day. This apparently refers to the month where bitcoin is going to turn around and increase in value. In 2013-10, one bitcoin was worth about US$ 192. This rose to a peak of over US$ 65 000 in 2021-11. Since then it has generally fallen in value. On 2022-11-10, the price was US$ 15 742.44.

Other -tober references encountered during the month include: inktober, for people interested in pen and ink drawings. On Halloween, cobwebs and dust loose their status as dirt, and become decorations. Then, as midnight approaches, it is Oct-over.

November: Surdism

Watching a BBC video, The Surprising Story of Kid’s TV, the surprising part of it was that children’s television included hosts who were a little different. It might be a northern English dialect, an origin in the Caribbean, Down syndrome, the absence of an arm or (for teen programs) a non-binary sexual orientation. Sometimes, it might even involve children. At the height of the Troubles in Northern Ireland, the BBC showed Belfast children laughing and having fun, and children from dysfunctional families. The surprise I wanted to investigate more, related to deafness, and the use of signing.

With the internet, one is always being led on to the next exciting topic.

First there was Deaf View/Image Art (De’VIA), visual art that represents the Deaf experience and Deaf culture. The term was first defined and recognized as an art genre in 1989. The De’VIA manifesto outlines criteria for De’VIA works: representative of Deaf experiences; use of specific artistic strategies such as color contrast and centralized focus; visual fine arts and alternative media; not exclusive to Deaf artists and not inclusive of all Deaf artists.

This led to: Arnaud Balard (1971 – ), who was born deaf, but who became increasingly blind. He is best known for his Surdism manifesto. Surdism as an artistic, philosophical and cultural movement offers an affirmation of Deaf culture. Surd (English) = sourd (French), which remains the principal word for deaf. In appeared in French as a noun from 1540s. It arrived in English about the same time, 1545–55. It is derived from the Latin surdus = muted, deaf.

Balard also created the Sign Union flag. Wikipedia tells us: After studying flags around the world and vexillology principles for two years, Balard revealed the design of the flag, featuring the stylized outline of a hand. The three colors which make up the flag design are representative of Deafhood and humanity (dark blue), sign language (turquoise), and enlightenment and hope (yellow). Balard intended the flag to be an international symbol which welcomes deaf people.

The Sign Union flag, designed by Arnaud Balard

Note: Here at Cliff Cottage, hearing can be a challenge. Trish has used hearing aids since her early forties, while I have had tinnitus since my early fifties.

December: Hogamadog

A hogamadog is a snowball used to start a snowman – by rolling it through a snowfield, so it gradually becomes increasingly bigger. More generally, it is something that increases in size as it spirals outwards from a central core. According to Paul Anthony Jones, who found it in the English Dialect Dictionary, as a word that began life as a local name for the shell of a snail.

Other dialect words mentioned in the article are: adullamite = someone dissatisfied with the current political outlook; barleyhood (Tudor) = crapulence (defined by Samuel Johnson (1709 – 1784) as sickness by intemperance) = hangover; boun = to decorate a home with evergreen branches; bull week = the week leading up to Christmas Day, when workers had to tie up all their loose ends ahead of the holidays; flapdoodler = a dissembling political speaker, in 19th-century slang; fyole = a dusting of snow; grantism = political cronyism and nepotism, after President Ulysses S. Grant (1822 – 1885) awarded more than 30 of his friends and relatives high-profile positions in the early 1870s; kirsmas-glass = a toast to a house given at Christmas; present-silver = money given in place of a gift, used since the 1300s; propine = pourboire (originally French) = Trinkgeld (originally German) = money to be spent on drink; roorback = a rumour circulated for political gain; sonrock = a cosy fireside chair; toe-cover = an inexpensive but pointless gift; whullup = a gift given to curry favour; yuleshard (a corruption of yule’s jade) = a festive fool, someone who leaves work unfinished on Christmas Eve.

Special mention: -flation

Throughout 2022, there have been many new -flation terms circulating, especially with the onset of supply-side inflation, since the pandemic. From the 1960s, until now, most inflation has been demand-side, where consumers have too much money to spend, and the price of products and services increases. The common cure is to increase interest rates, so that people are discouraged from borrowing, and encouraged to save. Supply-side inflation is due to production issues. Increasing interest rates does not alleviate the problem. Both price controls and rationing have been used to restore order.

Greedflation uses inflation as an excuse to increase prices more than necessary in order to make as much money as possible. Greenflation results in a similar price increase, but it is caused by moving to more environmentally friendly options. Ripflation arises when companies use inflation as an excuse to increase their prices more than necessary in a way that rips off (= cheats) their customers. Skimpflation involves a situation where the price of a product or service stays the same but the quality becomes worse. Cash stuffing = saving cash in a different envelope for each type of purchase, is a financial strategy that involves saving cash instead of investing it, in order to beat inflation. Cash? The only cash I have is one (1) 10-krone coin, shared with Patricia and kept in our car, used to release a shopping cart, and to ensure that the cart is returned to a designated collection point before leaving the shopping centre.

A Norwegian language article on the Norwegian Broadcasting Corporation website about the price of eggs, provides some numbers for discussion. In 2022-06, 18 Eldorado brand eggs cost NOK 32.90. On 2022-07-01, the price of eggs was increased to NOK 37.40. In 2022-09 the price increased yet again to NOK 37.90. But, at the same time, the number of eggs was reduced from 18 to 12. The price per egg had increased from NOK 1.82 to NOK 3.16, a price increase of 74%. This was termed krympflasjon = crimpflation = shrinkflation. In marketing, this psychological trick is referred to as barely noticeable differences. Marketers hope that customers won’t notice the difference.

On 2022-12-14, at 06:36 the Norwegian Language Council (Språkrådet) announced that krympflasjon is the Word of the Year 2022. Council director Åse Wetås said: [It] summarizes 2022 in an striking way. There are many who experience difficult times because of the price trend we has seen so far.

Word to avoid in 2022 (and beyond): Metaverse

Metaverse is a word that has been nipping at my heels the entire year. It was actually the word of the month for January, until it was replaced. It also resulted in an emphasis on social justice.

Metaverses are found in two flavours. 1. In the beginning there was a science fiction concept, of a shared, realistic, and immersive computer simulation of the real world or other possible worlds, in which people participate as digital avatars. 2. This diverged into a networked online space inhabited by people in digital environments who interact and experience a shared virtual space with virtual reality, augmented reality, game consoles, mobile devices and/ or conventional computers.

In 2022-04, Snap CEO Evan Spiegel (1990 – ) told the Guardian that Snap avoids using the term because it’s pretty ambiguous and hypothetical.

This was followed in 2022-05, with Amazon senior vice president, devices & services, David Limp stating if he asked a few hundred people what they thought the metaverse was, he’d get 205 different answers with no common definition.

By 2022-07, Mark Zuckerberg (1984 – ) had commented that he believes Apple and Meta are in a very deep, philosophical competition to build the metaverse: “This is a competition of philosophies and ideas, where they believe that by doing everything themselves and tightly integrating that they build a better consumer experience. And we believe that there is a lot to be done in specialization across different companies, and [that] will allow a much larger ecosystem to exist.”

Then in 2022-10, Tim Cook (1960 – ) responded: “I always think it’s important that people understand what something is…. I’m really not sure the average person can tell you what the metaverse is.”

Looking at other social media products, in the week after Elon Musk’s takeover of Twitter, on 2022-10-27, there have been several controversial developments at Twitter: Senior management are fleeing; ordinary workers have been threatened with mass firing; hate content has multiplied; advertisers are pausing their spending; veryifying an account will cost a monthly fee. In response, users are terminating accounts.

Colin Harrison, emeritus professor of literacy studies, University of Nottingham, writes in a letter: I’ve spent much of the last 10 years researching how best to educate young people into becoming safe, confident internet users, but this becomes more difficult every day. Academics and teachers need to let Musk know that his thoughtless and dangerous behaviour does not broaden democracy. Instead, it supports the view, already held by tens of millions of Americans, that if you don’t like the world that democracy has given you, you simply use money and violence (amplified by social media) to eliminate it.

On 2022-11-02, Tik-Tok admitted that: [W]e allow certain employees within our corporate group located in Brazil, Canada, China, Israel, Japan, Malaysia, Philippines, Singapore, South Korea, and the United States, remote access to TikTok European user data.

Meanwhile, …

Oxford Languages has awarded goblin mode their 2022 Word of the Year, best reflected the ethos and mood of the past 12 months. The slang term is defined as a: type of behavior which is unapologetically self-indulgent, lazy, slovenly, or greedy, typically in a way that rejects social norms or expectations. The term first appeared on Twitter in 2009, and went viral in 2022. Casper Grathwohl, president of Oxford Languages, stated: It captured the prevailing mood of individuals who rejected the idea of returning to ‘normal life’, or rebelled against the increasingly unattainable aesthetic standards and unsustainable lifestyles exhibited on social media. People are embracing their inner goblin.

While Word of the Year is typically based on analyzing language data on the popularity of emerging words, in 2022 Oxford Languages held a public vote with over 300 000 people participating. About 93% favored goblin mode, against metaverse and #IStandWith.

There will be no discussion of gaslighting, Merriam-Webster’s word of the year, 2022. Instead, people will be advised to investigate this and other such words in an appropriate Wikipedia article.

Other contenders

Other word of the month contenders, that didn’t make the grade in 2022 include: Clerihew = 4 line poem; Psychotronic = paranormal.

Word of the Year: Necessory

Necessory is a noun that combines necessity with accessory. It is not to be confused with the adjective, necessary. A necessory is an appurtenance that one can not live without. Personally, I regard a Pilot V-ball 0.5 mm pen with blue ink, a necessory when awake and dressed; a 5 meter tape measure, with millimeter markings is a necessory in the workshop; a hand-held device aka a cell phone or mobile phone, is a necessory most 21st century people cannot leave home without. I would like to thank my dear wife, Trish, for inventing this word.

For those who avoid using appurtenance on a daily basis, it is often defined as something associated with another, more important thing. In other words, it is an accessory. The plural, appurtenances, refers to equipment: clothing/ tools/ instruments, used for a specific purpose. In other words, gear.

Two of my personal necessories, an A-5 notebook with yellow cover, and a Pilot V-ball pen with 0.5 mm tip and blue ink. Inside the notebook 4 mm squares allow one to create scale drawings, as well as text. I use pen, rather than pencil, because of the contrast. As the felt pen writing on the notebook shows, one is not restricted to just using a necessory. Sometimes other products are more appropriate. This photo was taken with another necessory, an Asus Zenfone 9 hand-held device.

Social Justice

In 2022 social justice has involved opposition to a war in Ukraine. Thus, many military terms have entered people’s vocabularies since 2022-02-24, when the world was forced by Russian attrocities to remember the words of Carl von Clausewitz (1780 – 1831), [Vom Krieg (1832)] On War (1984): War is a mere continuation of policy with other means (Chapter 1, title of section 24).

Ukrainian geography is better understood. Increasingly, some people can even place the Donbas = Donets basin, on a map, along with Mariupol, the Sea of Azov, and the Carpathian mountains. Odes(s)a has been Vancouver’s sister city since 1944. Crimea is no longer just known for its 1853 – 1856 war. Kyiv has effectively replaced Kiev as the spelling of Ukraine’s capital. KyivNotKiev is StratCom Ukraine =the Ukrainian Ministry of Foreign Affairs (MFA) online campaign for strategic communications, that started 2018-10-02 had a goal to persuade English-language media to use Kyiv (Ukrainian Київ) instead of Kiev (Russian Киев).

In Snidanok. Online, Oleksandr Avramenko (1971 – ) encourages writing russia in all lower-case letters, and states this is a Ukrainian language rule since Soviet times, but not codified in the current Ukrainian orthography, allowing/ encouraging the names of disparaged people, such as hitler (1889 – 1945) or putin (1952 – ) to be written this way.

The expression I appreciate best is Затридні = Inthreedays = In three days, which refers to Russian statements that it would take Kyiv in three days, at the beginning of its special military operation, a euphemism for war. It now describes any strongly believed, but unrealistic plan. Завести трактор = Start the tractor, refers to: the use of unusual methods / tools, specifically tractors to drag abandoned tanks.

At the beginning of the war there was Saint Javelin, a mime created by Toronto broadcaster Christian Borys (1986 – ), which has now raised over US$ 1 million in funding for children in Ukraine. Soon javelin, stinger, NLAW = next generation light anti-tank weapon, manpad = man-portable air defense system, referring to guided surface-to-air missiles, were part of a common vocabulary. APC referred to an armoured personnel carrier. Similarly, T-64, T-72, T-80 and T-90 were commonly understood to refer to Russian designed battle tanks. Then there is the high mobility artillery rocket system (HIMARS) and the Patriot surface-to-air missile system.

The term drone was used as early as World War I to refer to towed aircraft used in target practice. One of the first descriptions of a drone as an unmanned aerial vehicle, appeared in a Popular Mechanics article in 1940-12. Lee de Forest (1873 – 1961) and U. A. Sandabria (1906 – 1969) were described as working on a robot television bomber, effectively a drone. Today, people are more specific, distinguishing a Shahed-136 kamikaze unmanned aerial vehicle (UAV) from a Bayraktar TB2, a medium-altitude long-endurance (MALE) unmanned combat aerial vehicle (UCAV).

Some military terms are more psychological than others. There are six situational awareness centres in Ukraine. Ukrainian infowarriors = programmers, at these centres are responsible for Delta = a dynamic battlefield map/ software package showing battlefield positions/ movements. Its purpose is to predict enemy moves so they can be struck faster and more accurately.

These centres have an informal feel, They use Agile techniques = short cycle creation: code, test, launch, repeat. Ukraine has a younger, less hierarchical political culture, where there are more and better horizontal links between units, military and civilian. There is an absence of military uniforms, and the presence of a drone workshop with engineers perfecting a light activated bomb release mechanism on an off-the-shelf quadcopter, fitted with 3D printed parts. Aеророзвідка (aerorozvidka) = aerial reconnaissance, involves drone operators and programmers. One cannot function, without the other.

Then there is the open source intelligence (Osint) department, where date and location data is extracted from social media posts written by Russian recruits, along with satellite imagery supplied by Nato partners, drone footage, photos and information supplied by informers behind Russian lines. These are all fed into the Delta battlefield map, which is accessible to military users through Starlink satellite communications. Delta’s integration of battlefield information is an essential part of a competition Ukraine has to win to survive, with computers as weapons, and data as bullets.

To gain a better understanding of war, I watch a weekly video made by Perun, an Australian military-industry analyst. To gain a better understanding of the Ukrainian language, I study Ukrainian with Duolingo four days a week (M-Tu-Th-F), the other three days are devoted to Dutch (Sa-Su-W).

The war has also influenced our purchasing behaviour. Whereas before, Russian radios and Chinese cars might have been considered for purchase, both amateur radio operators in our family have acquired American made radios, and our upcoming electric car originates in Europe. Acquiring products has become more difficult, because globalization with outsourcing and just-in-time inventory policies are not working for the benefit of ordinary people.

Soon, it will be 2023, and the focus of words for the year will change from social justice to environmental justice.

Words of the Year 2021

Somewhere, sometime I read that pandemics release creative energy. After two years of Covid-19, I am not sure. However, it sounds good. One form of creativity is inventing new words, or using old words to denote new things. Recently, it has been claimed that there has been an explosion in new word invention and usage.

The words listed here relate to my personal (re)discovery of them. Other people may have completely different perceptions of what is a new word, or a new usage of an old word.

January – Yoke

2021 Tesla model S Plaid, with its yoke. (Photo: Tesla)

In Tesla news, for only $140 000 (Lets just call it NOK 1 500 000) one can get an updated version of Tesla Model S (as in S3XY) Plaid. The basic design of the Model S has been unchanged since 2012, although it has been updated before. Most of the discussion about this current update has been about the steering wheel, although not everyone wants to use that term. Tesla uses the term yoke. There are no stalks, either, meaning the turn signals, lights and other typical features are now controlled by touch buttons on the yoke.

February – Side-hustle

Yes, it is normally written as a phrase, but I’ve added a hyphen to transform side-hustle into a word. Elaine Pofeldt, writing in CNBC, has provided The ultimate side hustle guide for 2021. Citing a State of Independence report from BMO Partners, she claims that, “56% of Americans said they’d be more secure working for themselves than in a traditional job in 2020, up from 32% in 2011.”

A side hustle or side job or side gig is a job that a person takes in addition to their primary job in order to supplement their income. In my youth this was often referred to as moonlighting. This contrasts with a person’s day job. Some dictionaries give a much more sinister definition of moonlighting going back to 19th-century Ireland, where people murdered or maimed cattle, during the night, to protest against the oppressive land-tenure system.

March – Fungible

Mike Winkelmann (1981 – ) is responsible for bringing everyone’s attention to fungible vs non-fungible tokens, often just abbreviated without explanation as NFT. If it were not for his alter-ego, Beeple, and the sale of Everydays: the First 5000 Days, a collage of images that sold for $69.34 million on 2021-03-11, no-one would have heard these terms. A non-fungible cryptographic token represents something unique. In this case, it is 5 000 digital images, making it the third most expensive artwork by a living artist. This contrasts with fungible tokens, used with cryptocurrencies such as bitcoin, that are mutually interchangeable.

April – Voltswagen

It may have started off as a bad April Fool’s Joke, but Voltswagen is an impressive name. If Volkswagen hasn’t secured it, then I would consider it for a future project, ahead of the more Italian-English VoltaVan, an Italian-Norwegian VoltaVogn, or an all Italian VoltaVagona.

May – Adulting

Some claim that Kelly Williams Brown (1984 – ) invented the present participle, adulting, in 2015. It is a neologism that refers to behaving in an adult manner, or making someone behave like an adult, or even transforming someone into an adult. Unfortunately, for Brown, @unholytwerp tweeted the following on 2008-10-02: Grew up in a town of 2k and adulted 10 years NYC. Same values: Keeping the job. Feeding the family. Educating the kids. Buying the stuff. This abecedarian = word collector, only discovered it 2021-05-06.

June – Fast Food

This phrase refers to food that is permitted to be eaten by a person who is observing a religious fast. While I have on occasion used this term while observing a fast, in the years before I turned 70, it now appears to be part of the Oxford English Dictionary.

It has nothing to do with burgers or other sorts of food from an A & W root beer stand, or its later iterations, derived from the one that Roy W. Allen opened 102 years ago, on 1919-06-20, in Lodi, California.

July – Locovore

Other people may have come across this word in 2005, but for some people, such as myself, it is new. It refers to a person who eats foods grown locally whenever possible. At locovore.co, it seems possible to buy quail eggs from Quail Haven Urban Farm in Fort Worth, Texas. That would make a change from walking up the road to a neighbouring farm to buy chicken eggs. It appears possible to buy local foods from all over the world!

August – Flexcation

A holiday during which parents spend some of the time working from home and children are homeschooled, allowing the family to go away for a longer period than usual and at a time of year when they would not normally be able to go on holiday.

With the pandemic continuing, flexcations to distant parts of the world are not always permitted. Indeed, for the residents of Cliff Cottage, the travelogue, typically a video in segments lasting up to an hour, has become a substitute, but without excessive heat, humidity or hoards of mosquitoes. See this article about travelogues.

September – Petroholic Rehab

I am only 11 years and 2 weeks late in discovering Petroholic Rehab. It was used at the Oil Fair held in Stavanger, Norway. Marius Holm, deputy chairman of the Norwegian environmental organization, Bellona, presented this program to wean petroholics, on 2010-08-21.

For over [5]0 years, [corrected from the original 40 years] Norway has chosen to make themselves dependent on oil. Little Norway accounts for almost three percent of the world’s CO2 emissions, through its oil and gas exports. Norway’s dependence on oil money not only provides large CO2 emissions, but also destroys a greater restructuring for more renewable energy and energy efficiency. Norwegian politicians should realize that they must reduce the oil business, shield vulnerable areas along the coast, and cut oil industry subsidies. They should, but they don’t.

There has to be a transition to renewables. There are 12 steps to weaning:

  1. We admit that we have a problem, that. we have let ourselves become addicted to petroleum.
  2. We admit that our constant petroleum abuse has led to a heavy hangover.
  3. We admit that our petroholism has negative consequences for our loved ones and for the surroundings. Consequences such as poverty, destruction and despair.
  4. We admit that our successful, oil-based economy cannot last, and understand that we must invest both labour and capital in renewable energy sources such as algae, biomass, sun, wind, geothermal energy, tidal power and wave power.
  5. We admit that the idea of ​​a life without petroleum scares us. Nevertheless, we realize that there is no future in a petroleum-based life.
  6. We realize that our future has to be green.
  7. We admit that we have wasted large amounts of valuable energy. By using energy more effectively, we reduce the burden on the environment, the economy, and the resource base.
  8. We choose to protect the Lofoten and the Arctic areas and to manage the fisheries in a sustainable manner.
  9. We commit ourselves to green solutions such as electric cars.
  10. We choose to fly through the landscape of wind-powered high-speed trains instead of taking planes. [This may have to be modified to take electric aircraft into consideration]
  11. We realize that CO2 capture and storage are required for the remaining fossil emissions and also for the future production of carbon negative energy.
  12. When we finally woke up, we commit ourselves to bringing this message to other petroholics, and to deal with these principles in everything we do.

October – Nanolearning

Learning that involves reading/ hearing/ watching very small pieces of information. Typically provided on the internet. It takes a minute, perhaps two, sometimes less. The key is to deliver content engagingly. It solves minute, but specific problems, using few a minimal of sentences/ soundbites/ video sequences.

November – Tshinanu

With COP26 being held in Glasgow, living-language-land offers a platform to minority and endangered language-holders to share a word and story that reflects a relationship to land and nature. They have shared 26 words to give a global audience fresh inspiration for tackling our environmental crisis. Their website explains each of these words in depth.

The Innus communities are marked with 9 on the map, provided by https://www.quebecautochtone.net/en/

Of these, I have chosen Tshinanu from Nehluen, the common language used throughout the Innu communities in Quebec. According to the website, the Innu alphabet has 11 consonants and 7 vowels. It is complex, but pictorial. Words animate a thought, linking a precise action with the environment. There is one vocabulary for village life, and another for the bush. These nuances are linked with the corresponding environment, which itself is indissociable from thought, and therefore the verbal expression. The vocabulary changes with the landscape from south to north, as well as from east to west. Words enable people to understand the relationships between flora, fauna and people, who must adapt to the environment. Tshinanu – the inclusive form of we – invites sharing, community life, as there are no fences in the word tshinanu. It is a collective ‘we’, an open hand extended to others, inviting them to be a part of the circle. It also correspondingly tells a story, the story of the community of life of the person who speaks or writes. This word brings into relation the land, the animals, the plants and the peoples in the same pronoun.

December – Jazz hands

Many organizations have replaced applause with jazz hands, in an attempt to make events more accessible for people with disabilities. Unfortunately, the term might also be confused with a dance performance where the performer’s hands position the palms toward the audience with fingers splayed. This position is also referred to as webbing. It is commonly associated with especially exuberant types of performance such as musicals and cheerleading.

As an applause substitute for clapping, both arms are outstretched upwards, with fingers wiggling. This is sometimes referred to as spirit fingers or jazz fingers. Loud noises, including clapping, and especially whistling and other noises expressing appreciation, can create issues for people with anxiety, autism, deafness or other sensory issues.

Sign languages are languages with their own grammar, syntax and idioms. For many, they are languages of necessity and of access. The wave applause used at many sporting events, is another example of sign language making a positive contribution to a wider group of users.

Word of the Year – Parkour

Parkour is a training/ exercise discipline where traceurs move from one place to another in a complex environment, without assistive equipment and in the fastest and most efficient way possible. This includes the best of climbing, crawling, jumping, martial arts, obstacle courses, rolling, running, swinging and vaulting. These terms should be understandable for most readers. Yet, the tenth term, plyometrics, may require people to use Wikipedia (or other sources) to discover yet another new word.

Practicing parkour in Freeway Park, Seattle, Washington. A beginner takes a leap. Photo: Joe Mabel, 2012-03-02

Parkour is usually an urban activity that can be practiced alone or with others. Traceurs see their environment as a challenge, to be navigated by “movement around, across, through, over and under its features.” David Belle (1973-04-29 – ), a French actor, film choreographer and stunt coordinator, is credited with starting it in France in 1988, based on the training/ teaching of his father Raymond Belle ( 1939-10-03 – 1999-12-01).

As is often the case, parkour had a predecessor, méthode naturelle, developed by Georges Hébert, (1875-04-27 – 1957-08-02) who promoted athletic skill based on the models of indigenous tribes he had met in Africa. He noted: “their bodies were splendid, flexible, nimble, skillful, enduring and resistant but yet they had no other tutor in gymnastics but their lives in nature.” His natural method involved ten fundamental activities: walking, running, jumping, quadrupedal movement, climbing, balancing, throwing, lifting, self-defence and swimming, that helped develop three main forces: energetic (willpower, courage, coolness, and firmness), moral (benevolence, assistance, honour, and honesty), and physical (muscles and breath).

My first appreciation of parkour came in the Luc Besson (1959-03-19 – ) film Taxi 2 (1998). However, I was unaware of it by that name.

Discouraged words

Yes, this writer may be inconsistent, even sloppy, in word usage, but in general he finds the following words annoying enough to discourage their use, in theory if not in practice.

Artist as in a vocalist or other musician who is performing live or in a recording. Please use either musician or, preferably, a more specific terms (such as guitarist, vocalist) to describe them. In the same way, one should use specific terms in other arts to describe practitioners. A person can be engaged as a painter, a print maker, a sculptor, a writer or even a poet, plus many others. If all else fails, then use performer, explaining why a more precise word is unavailable.

Expat as in an emigrant from/ immigrant to somewhere else. The correct term for an ex patriot is emigrant/ immigrant. I am one myself. I am not an expat.

The Importance of Words

This year’s Human Rights Day was celebrated on 2021-12-10, the day before the publication of this weblog post. It is celebrated annually on this date and honours the United Nations General Assembly’s adoption and proclamation, on 1948-12-10, of the Universal Declaration of Human Rights, the first global enunciation of human rights and one of the first important achievements of the new United Nations.

On this same day, journalists Maria Ressa (1963-10-02 – ) and Dmitry Muratov (1961-10-30 – ) received the Nobel peace prize. Ressa was almost blocked from attending because of travel restrictions related to legal cases filed against her in the Philippines. She is the CEO and co-founder of Rappler, an online news platform noted for exposing power abuses/ authoritarianism under Philippine president, Rodrigo Duterte (1945-03-28 – ).

Muratov is editor-in-chief of Novaya Gazeta, a prominent defenders of free speech in Russia, or in the words of Berit Reiss-Andersen (1954-07-11 – ), chair of the Norwegian Nobel committee; “Novaya Gazeta is the most independent newspaper in Russia today, with a fundamentally critical attitude towards power.” The above link is to the Russian edition. The English version, appears to be through Facebook, a company and website that I am avoiding. Information about it appears in Wikipedia.

Reiss-Andersen also said that Ressa and Muratov were “participants in a war where the written word is their weapon, where truth is their goal and every exposure of misuse of power is a victory”.

Meanwhile, in Britain, on the same day, the High Court overturned a judgment from earlier in 2021 that prevented Julian Assange (1971-07-03 – ) from being extradited to the US, to face charges related to WikiLeaks’ publication of hundreds of thousands of documents, including diplomatic cables, about the Afghanistan and Iraq wars, in 2010 and 2011. This new ruling was condemned by advocates of press freedom.

Norwegian Culture in 16 words

Trøndelag patriots claim Trøndelag is a miniturized version of Norway. Nature and technology, with lots of space. Here, Trondheim’s Fjord, the Fosen Peninsula and Skarnsund Bridge as seen from Inderøy, in January.

Welcome to a Norwenglish lesson, designed to help you learn a few Norwegian words, and some aspects of the Norwegian culture.

Identity

  1. Personnummer (identification number) This 11 digit number is the equivalent of an American Social Security number or Canadian SIN. It provides the owner’s date of birth in clear text in the first six digits, but cannot distinguish the century. It also codes for binary gender in the ninth digit – odd numbers for males, even numbers for females. Not particular appropriate in a society where people face age and sex discrimination.
  2. Folkeregister (population register) This is a database that tells where every resident lives. One of the newer iterations of this was to encode street addresses, so that emergency services could find their way to every building in the country. From the start of a street, odd numbers are on the right hand side, even numbers on the left. Our house number, 82, indicates that our driveway starts somewhere between 820 and 840 meters from the start of the road, on the left hand side.

Possessions

  1. Hus (house) also referred to as an enebolig (single family dwelling) is the standard occupancy unit for families. Apartments are far less common than in Sweden, for example.
  2. Hybel (dorm room) takes what would be storage space in a house and transforms it into rental accommodation, typically for students. In addition to providing a place to live, it also gives the house owner a number of tax advantages.
  3. Garasje (garage) is a building used to store anything and everything, with the exception of a car. Building a garage is a side effect of renting out dorms.
  4. Bil (car) is a public display of outdoorsmanship, rather than wealth. While Norwegians are increasingly becoming more European, and buying more SUVs, they have for many decades prioritized station wagons, where other nationalities would choose sedans, or at least hatchbacks. In an idealized world, a car is used to transport people to the mountains or the seashore – for recreational purposes. Unfortunately, in the real world, it is most often used to commute. The word bil itself shows how many Norwegian words are created. In this case take automobil, discard the front, and use the tail of the word. In contrast, Germans use the front, Auto.
  5. Tilhenger (trailer) has two related meanings. Literally, it means follower, sometimes translated as believer. However, it also refers to a poor person’s pickup truck. Most cars are equipped with a krok (literally hook but implying hitch or tow bar). These are used for trips to the local recycling center as well as visits to Ikea. One would never dream of buying a car, without knowing the mass of trailer it is allowed to pull. Ordinary mortals are allowed to pull 700 kg, but with a special license higher weights are permitted. We have a trailer with a weight limit of 2 000 kg, but our Mazda 5 is only allowed to pull 1 200 kg. The trailer weights almost 400 kg, so we can take 800 kg of junk to the dump at a time.
  6. Båt (boat) today usually refers to something made of fiberglass, powered by a 9.9 hp outboard motor. Fishing is the common excuse used by people to explain their presence on the water. People born in 1980 or later, need to have a boat operator certificate. Those born before are grandparented in.
  7. Naust (boathouse) comes from an age before boat trailers became common. It is a building at the edge of the shore used to house boats, fishing equipment and all things nautical. Nausts don’t like to be alone, so there are often several of them in a line. Like a garage it has an alternative use as a bar and dance floor used specifically on Sakthans (Saint John’s Eve). Celebrations start at sunset on 23 June. This closely coincides with the Midsummer solstice. In addition, the celebration features burning of pyres, the higher the fire, the better.
  8. Ski (skis) are wooden sticks used to propell a person across the countryside during the winter. Purists will only reluctantly admit alpine (or downhill) skiing, favouring a Nordic (or cross-country) variety, or ski jumping or the biathon which combines cross-country skiing with rifle shooting. Many of the best competition skiers come from Trøndelag, including Inderøy.
  9. Hytte (cabin) is home away from home. If this is to be used at Easter (or during the winter) it should be located in a mountainous area. If it is to be used during the summer, it should be located by the sea. Increasingly, people are finding it more convenient to rent an apartment in the mountains for a week, or to buy a boat with live-aboard accommodation. Since we live in a hyttefelt (cabin community) we feel no need for an extra cabin.
  10. Julebord (Christmas party) is one of those obligatory events featuring excessive amounts of traditional Christmas foods, that vary according to the region, and – optionally – excessive amounts of almost anything else. Foreigners are never quite sure if jul (pronounced yule) is a Christian or a pagan celebration, for it seems to accommodate liberal amounts of both.

Obsolescence

  1. Postkontor (post offices) have closed down, but reopened as post-i-butikk (post-in-the-shop), moving to a large grocery store in each area previously served by a post office. Hours have expanded to match that of the shops, which for us means from 7:00 to 22:00 (10 pm) Monday to Friday ; 9:00 to 21:00 (9 pm) on Saturday; closed on Sunday. This is where we come to pick up most on-line purchases, although if we were willing to pay more, some can be delivered to the door. Yes, we still have mail delivery, but this has been reduced to five days a week.
  2. Bank (bank) size and services are being reduced. First, the bank bok (bank book) was eliminated. Kontanter (cash) is seldom required any more. Bankkort (debit and credit cards) are used in stores and for on-line purchases. While there was a period when a minibank (ATM/ cash machine) was to be found outside any bank, these have been reduced in number. Most food stores offer cash back when making purchases, since each and every bank card has approved picture ID on its reverse. Sjekk (cheque/ check) was a payment system that was in use when we first moved to Norway. The last check we wrote in Norway was in 1992. We have two 10 kroner mynt (coins) in the car to use at stores that require a coin to be inserted in order to use a handelvogn (shopping buggy). We only shop at one store now, that has this prehistoric condition. In addition, there is Vipps which is cell-phone based payment system.
  3. Fasttelefon (landline) is dying fast. When we first moved to Norway in 1980 there was a ten year waiting list to receive one. When we moved to Bodø in 1985, we were able to get one installed in two weeks. The number of landlines reached a peak of about 2 million in 2001. Since then numbers have deteriorated to 200 000. Last month the telephone company announced that they would no longer repair service to the remaining phones, and said the last ones would be eliminated in 2023. This anouncement was met with outrage. We have not had a landline since the beginning of 2019.
  4. Fjernsyn (television, literally distant vision) is doomed. Nobody under the age of 40, some would say 50, watches programs according to a television schedule. That is performed as a matter of public service to the elderly. Most of the population stream programs at their convenience. The exception, of course, is sports.

Keywords

V1: 2018-12-31; V2: 2019-03-25

Keywords previously found on this site, including the original text below, have been moved to: https://keywords.mclellan.no There, a new keyword will be posted on Sundays.

The meaning of words changes. This does not present any significant problems if everyone in a culture adapts simultaneously to these changes, and it reflects agreed upon changes in that culture. Unfortunately, this scenario never happens. Rather, elites, usurp particular words, and impose their definitions on others, notably the marginalized, but everyone else as well.

Raymond Williams (1921 – 1988) examined the changing meanings of sixty words used in cultural discussions, beginning with the word culture itself. He intended this to appear as an appendix to Culture and Society (1958). That didn’t happen, but an extended 110 word version, including notes and essays was published as Keywords in 1976. By 1983 a new version added 21 additional words.

Keywords is not an abridged Oxford English Dictionary. It doesn’t include philological or etymological considerations. Instead, its focus is on meanings and contexts.

Culture, published in 1981, continued this work, but focused on this single concept, defined as a realized signifying system” (p. 207). The work is especially concerned with cultural production, and reproduction (p. 206). What is a realized signifying system?

Chris Barker, Making Sense of Cultural Studies (2002), writes: “…a banknote signifies and constructs nationality while at the same time being used for purposes of exchange” (p. 34). Barker has difficulties understanding what an unrealized signifying system could be. Perhaps I can help him. It is best understood using a time machine. Lots of words have the potential to signify something, but do not yet do so. While the Han Dynasty introduced promissory notes in 118 BC, the first attempt to issue banknotes in Europe, occurred in Sweden in 1661. Before these dates, promissory notes and banknotes were unrealized signifying systems. In fact, for most of the world they were only realized much later.

Cultural materialism can best be described as a theoretical movement. Cultural materialists analyze how powerful elites use (historically) important texts to validate or inscribe certain values on the cultural imaginary, that is, that set of values, institutions, laws, and symbols common to a particular social group.

Political Shakespeare, edited by Jonathan Dollimore (1948 – ) and Alan Sinfield (1941 – 2017), is a seminal text of the cultural materialism movement, with four defining characteristics: Historical context, close textual analysis, political commitment and theoretical method. Most of us in the English-speaking world, have been required to read Shakespeare as part of our education and, in doing so, have adopted at least part of Shakespeare’s world view.

Neema Parvini (? – ) writes in Shakespeare and Contemporary Theory (2012) “… culture is irreducibly complex and made up at any given time by numerous cultures which are dynamically linked to each other. At any given time, there is not just one ‘culture’ but lots of different cultures with their own geneses in different epochal moments. Williams gives the examples of ‘feudal culture’, ‘bourgeois culture’ and ‘socialist culture’ which are all part of a cultural process. Culture is not static but processional and its different subcultures are in competition for hegemony. The status of a single subculture is liable to change over time. Williams identifies three different statuses: ‘residual’, ‘emergent’ and ‘dominant’. These are fairly self-explanatory. To use his examples: bourgeois culture is ‘dominant’ because it has hegemony; socialist culture is ‘emergent’, because it is still being created and perhaps may one day become dominant; and feudal culture is ‘residual’ because it is the remnant of a by-gone era, essentially an anachronism, but crucially it is still ‘active in the cultural process . . . as an effective element of the present’.” With reference to Raymond Williams, Marxism and Literature (1977) pp. 121 -2.

Fintan O’Toole (1958 – ), author and Irish Times journalist, notes, “Best thing that happened to me when I was young was that my father told me that everyone had read the complete works of Shakespeare by the time they were 14. It was life-transforming for me.” https://www.theguardian.com/books/2018/dec/29/fintan-otoole-the-books-interview-brexit-english-nationalism

Unfortunately, I have never found Shakespeare life-transforming. Yes, there are days when even I can appreciate Shakespeare, although not usually at the theatre or even in book form. Much of my understanding comes from Coles Notes/ CliffsNotes, and the odd Classic Comic Book. My preferences are for: Scotland, PA, directed and written by William (Billy) Morrissette (1962 – ), a reworked MacBeth dark comedy made in 2001 in Nova Scotia, but set in 1975 at “Duncan’s Cafe”, a fast-food eatery in Scotland, Pennsylvania; and, Julie Taymore’s (1952 – ) 1999 Italian-American-British film interpretation of Titus Andronicus.

Not all commentators of Shakespeare are Marxist. The right-leaning, Foundation for Constitutional Government, Inc. notes his political importance in these terms, “… Shakespeare seems to have understood the concept of the regime (Greek: politeia) as developed by Plato and Aristotle—the idea that different forms of political organization encourage different forms of human development. Not every human possibility is equally available under every regime; it is difficult to be a Christian saint in pagan Rome (and as Hamlet shows, it is equally difficult to be a classical hero in Christian Europe). A monarchy will inevitably discourage certain forms of political activity (particularly those that challenge monarchy), while a republic may cause the very same activities to flourish. Shakespeare is generally praised for the immense variety of human types he portrays in his plays. Perhaps one of the keys to this success is the variety of regimes Shakespeare covers in his plays—from ancient pagan republics to modern Christian monarchies.” https://thegreatthinkers.org/shakespeare-and-politics/introduction/

Words continue to be important in political discussions. A Raymond Williams Society was established in 1989 to promote related work. Since 1998 it has published Key Words: A Journal of Cultural Materialism. Tony Bennett, Lawrence Grossberg and Meaghan Morris have edited, New Keywords: A Revised Vocabulary of Culture and Society. In addition, New York University Press has published several related books.

Keywords forAuthor(s)/ Editor(s)
American Cultural Studies (2014)Bruce Burgett, Glenn Hendlerr
Asian American Studies (2015)Cathy J. Schlund-Vials, Linda Trinh Võ, K. Scott Wong
Disability Studies (2015)Rachael Adams, Benjamin Reiss, David Serlin
Children’s Literature (2015)Philip Nel, Lissa Paul
Environmental Studies (2016)Joni Adamson, William A. Gleason, David N. Pellow
Media Studies (2017)Jonathan Gray, Laurie Ouellette
Latina/o Studies (2017)Lawrence La Fountain-Stokes, Nancy Raquel Mirabal, Deborah R. Vargas
African American Studies (2018)Erica R. Edwards, Roderick A. Ferguson, Jeffrey O.G. Ogbar

Most recently, in 2018, John Patrick Leary, in Keywords: The New Language of Capitalism, wrote: A keyword, according to the Oxford English Dictionary (hereafer the OED), is “a word serving as a key to a cipher or the like.” In his 1976 classic Keywords: A Vocabulary of Culture and Society, the Welsh literary critic Raymond Williams laid out the foundational vocabulary of modern British society in a wide-ranging project of critical historical semantics. He defined keywords as “binding words in certain activities and their interpretation,” elements of a living vocabulary that shape and reflect a society in movement. Keywords show what knowledge ties this society together, and how this common knowledge changes over time. As both Williams and the OED make clear, keywords are therefore “key” in a double sense: they are important, and they unlock something hidden.

Where should we be using keywords?

On Monday 2018-11-26, GM CEO Mary Barra announced cuts, explaining them as: “The actions we are taking today continue our transformation to be highly agile, resilient, and profitable, while giving us the flexibility to invest in the future, …” This transformation involves the discontinuance of six models, closure of five factories, and the lay-off of up to 14 000 workers in North America. This figure includes 3 300 blue-collar workers in USA, and 2 600 in Canada, in addition to 8 000 white-collar workers.

John Patrick Leary responded to this by tweeting, “Language was pronounced dead at the scene.” Resilient and flexible are two of Leary’s 47 keyword topics.

I have just started reading Leary’s Keywords. They are being read as published, in alphabetical order, except where a topic is too tempting to resist. DIY (Do-It-Yourself), is one such seductress. It begins with, “In a 2014 column in the New York Times, architecture critic Jayne Merkel argued that the underfunded New York City Housing Authority could address its vast backlog of unfinished repairs by training residents to make their own repairs.” and ends with “DIY’s present mixture of autonomous self-determination with entrepreneurial self-reliance is what makes propositions like Merkel’s so insidious. Rent-paying tenants of public housing have every right to expect their landlord to “do it” for them; in this case, the enthusiastic voluntarism of “do it yourself” has become more like an indifferent invitation to “do it your damn self.” Is the prospect of student debt preventing you from pursuing higher education? Find a cheaper alternative with “DIY education” in the form of free online classes and Project Gutenberg. Can’t afford a home mortgage? Buy some land and build yourself a tiny house. DIY celebrates individualistic substitutes for state obligations or political solutions, like free public education or affordable housing. In this way, DIY can become, like the more politicized versions of artisanal and maker culture, a practice of consumption masquerading as a practice of citizenship.”

The importance of keywords, by whatever author that attracts a person, is that it encourages everyone to examine how words are being used to manipulate thought processes. We have a duty to ourselves to be critical of everything that we are fed, intellectually, emotionally as well as physically. Some products are nutritious, but increasingly many are simply empty calories.

Volunteering and other 2nd class words

In a comment to another post, I mentioned that I would be working up to one day a week at Hastighet, a technology workshop. The type of work that I would be doing would be very similar to that which I have done throughout my life – teaching.

The difficulty with using the term work is that there are assumptions baked into it. Work is paid work. Except, it isn’t always. Let’s take a real world example. In homes throughout the world, people work to clean bathrooms, to prepare and serve meals, to read stories to children. It is probably safe to say that most people do not employ hired staff to have these tasks performed.

If one moves outside the family/household, other adjectives come into play. Volunteer work implies that the work is unpaid. An even more poignant example is to to talk about an unpaid internship. It seems clear that an intern (like the volunteer) is inferior in some way, because they are working without pay, and people are forced to label themselves with these job titles.

I don’t want distinctions made between unpaid work, and other forms of work, where people are paid. Work is work. Similarly, I don’t want to see people labeled in terms of their income status. I find it offensive when nametags prominently display, Volunteer.

Job titles should indicate a persons level and area of competence. Senior street cleaner, junior brain surgeon and deputy assistant manager have both of these characteristics, which is fine. Sometimes, it may also be appropriate to indicate that the person is undergoing training, as in apprentice cabinet maker or management trainee.

What should be done about volunteerism?

One solution is to ensure that all work is paid, although I am unsure who is going to pay me for washing the dishes, shoveling the snow or writing a blog post.

An alternative solution is to ensure that no work is paid, that everyone receives a basic income. The challenge with this approach is that while there may be a lot of people wanting to work as CEOs, there could be less people choosing to work as pipe fitters at the local sewage works.

Perhaps the most appropriate approach world be to pay people according to the inverse popularity of the job. So while CEOs work for minimum wage, pipe fitters at the local sewage works receive supplemental income payments.

What is clear at the moment is that taking an unpaid internship is unhealthy. If nothing else, it damages long-term income prospects. An unpaid intern is identified as a loser, and will be treated as such. https://www.theguardian.com/money/2017/jul/29/unpaid-intern-damage-graduate-career-pay